First Degree creates integrated marketing solutions for charities and companies that share a common goal.

By uniting companies and charities with synergistic missions, First Degree develops signature programs that deliver measurable results. The programs we create enhance the social value of the corporation and increase financial success for the charity’s mission.

First Degree builds every cause-marketing solution on a common cause shared by the company and the charity. Each program provides both a substantial philanthropic benefit and a measurable commercial impact. Both partners benefit from positive media coverage and boosted brand recognition.

Our corporate clients are seeking social branding strategies to help achieve business objectives by leveraging the power of a trusted charity. For these clients, First Degree:

• objectively assesses brand equity and corporate philanthropic desires
• helps set marketing goals
• establishes a partnership with the appropriate charity
• designs programs to integrate philanthropic missions into marketing, public relations and sales

Our solutions nurture relationships with customers, expand brands into new social dimensions, and garner results in measurable commercial success.

Our charity clients are searching for an integrated approach to fundraising, which will respect their missions, enlarge donor bases and enhance or complement current fundraising plans. For these clients, First Degree:

• guides the charity into corporate partnerships,
• designs creative direct-marketing strategies,
• initiates innovative programs for grass-roots corporate involvement in fundraising.

Our integrated fundraising solutions combine cause marketing, special events, direct mail, sponsorships, in-kind donations, e-commerce and workplace-giving programs.

For more information about 1st Degree and the services it offers, please visit its Web site at www.1stdegree.com.

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