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Are you Leaving Money on the Table for your Sustainer Program?

A recent DMAW Lunch and Learn presentation entitled “Leverage Telemarketing to Fuel Sustainer Growth and Revenue” provided listeners with the case for implementing a telemarketing sustainer program and tips for a successful campaign. See a recap that CDR Senior Account Executive Alica Toles provided in a recent DMAW blog post: “Are you leaving money on the table for your sustainer program?”

Alicia Toles